Storing Marketo data in database allows you to easily combine marketing data from multiple data sources, like sales, customer service, finance, and other functions to gain new insights and make more decisions across the business.
Data plays a crucial role in this digital era, companies will obtain many benefits from a large amount of data. With DLM, you can extract Marketo data in an easy and accessible way, so you are able to leverage BI tools to do analysis across business functions and gain more incredible insights.